In 2016, America’s VetDogs quickly became a household name when an adorable black lab puppy came running out behind a curtain announcing a partnership with NBC’s TODAY Show for their first future service dog in training and our first ‘Puppy with a Purpose’. This exclusive program acts as a fundraising, awareness, and training campaign for the organization, drawing a national spotlight to the work of America’s VetDogs and the philanthropic work of the partner. The TODAY Show’s partnership became a catalyst that sparked relationships with professional sports teams including: New York Islanders, Washington Capitals, Atlanta United Soccer Club, Houston Texans, New York Mets, And Nashville Soccer Club; Media outlets such as numerous NBC News stations across the country, The Dodo, WBAL-TV NBC News Baltimore, and various corporate entities like Deloitte, Pen Fed Credit Union, and more. If you are interested in learning more, please contact Allison Storck, Director or PR and Marketing - allison@guidedog.org or Jamie Shrewsbury, Assistant Director of PR and Marketing- jamie.shrewsbury@guidedog.org